323 pages
English language
Published Feb. 16, 2016 by Portfolio.
Illuminate
ignite change through speeches, stories, ceremonies, and symbols
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'Illuminate' demonstrates how, though the power of persuasive communication, one can turn an idea into a movement, as compared with the likes of Steve Jobs, Dr. Martin Luther King, Jr., Starbucks, IBM, and more.
Subjects
- Leadership
- Management
- Communication in management
- Organizational change