Do the F*cking Work

A wake-up call for creatives who need that inspiring kick to finally create the thing they’ve been meaning to make, while celebrating the journey of trying, learning, and failing.

Over the last eight years, Jason Bacher and Brian Buirge of Good Fcking Design Advice (GFDA) have made a name for themselves in the international design community, inspiring creatives, artists, and entrepreneurs with their products, weekly e-mails, and most important, their unorthodox advice about work ethic and the creative process. Do the Fcking Work is a collection of 100 beautifully packaged pieces that showcase their irreverent advice—inspiration that will help unstick even the most dedicated procrastinators. Covering everything from drinking your morning coffee to handling productive criticism, from embracing failure to rejecting the status quo, their insights upend conventional thinking and teach you to embrace and celebrate the journey of creation—the joy of trying, failing, learning, and sometimes failing again. To make something good we have to make some mistakes. Bacher and Buirge teach you to embrace the unknown and to fcking laugh at yourself during the process. There is a method to their madness—a surprising reassurance that is baked into their bluntness. We’re all trying, messing up, and trying again. And there’s joy to be found in that—something we often overlook in our rush to get everything done and get it right the first time. With personal insights, actionable advice, stylish visuals, and lots of colorful language, Do the Fcking Work will leave you feeling renewed and inspired, and will make you see that the value of work is as much about the process as the outcome.