Brand sense

Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound

Hardcover, 256 pages

English language

Published Nov. 20, 2005 by Free Press.

ISBN:
978-0-7432-6784-7
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Subjects

  • Corporate & Business History - Strategies
  • Psychological aspects
  • Business names
  • Brand name products
  • Business & Economics
  • Business / Economics / Finance
  • Marketing - Product Management
  • Business/Economics
  • General
  • Advertising & Promotion
  • Business & Economics / General
  • Senses and sensation
  • Advertising