Creating the Corporate Soul

The Rise of Public Relations and Corporate Imagery in American Big Business

by

Paperback, 470 pages

English language

Published by University of California Press.

ISBN:
978-0-520-22688-3
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Subjects

  • American history: from c 1900 -
  • Cultural studies
  • Public Relations
  • Sociology, Social Studies
  • 20th century
  • Sociology - General
  • Corporate & Business History - General
  • Social Science
  • Business / Economics / Finance
  • Audio Adult: Business
  • USA
  • Advertising & Promotion
  • History / General