New Rules of Marketing and PR

How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly

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David Meerman Scott: New Rules of Marketing and PR (2017, Wiley & Sons, Incorporated, John)

448 pages

English language

Published 2017 by Wiley & Sons, Incorporated, John.

ISBN:
978-1-119-36244-9
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Subjects

  • Internet marketing
  • Public relations