The father of spin

Edward L. Bernays & the birth of public relations

290 pages

English language

Published Sept. 20, 2002 by Henry Holt.

ISBN:
978-0-8050-6789-7
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OCLC Number:
46449331

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I started this book after seeing the four-part documentary CENTURY OF THE SELF. A nephew of Sigmund Freud, Bernays was incredibly influential in American politics and popular culture. Unfortunately, I started this book when I had too many other things to read, so I'll have to finish it later. The writing isn't compelling, but the subject is.

Subjects

  • Bernays, Edward L., 1891-
  • Public relations consultants -- United States -- Biography
  • Public relations -- United States -- History -- 20th century