The mesh

why the future of business is sharing

English language

Published Jan. 21, 2010 by Portfolio Penguin.

OCLC Number:
555647865

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Traditional businesses follow a simple formula: create a product or service, sell it, collect money. But in the last few years a fundamentally different model has taken root - one in which consumers have more choices, more tools, more information, and more peer-to-peer power. Pioneering entrepreneur Lisa Gansky calls it the Mesh and reveals why it will soon dominate the future of business.

2 editions