English language
Published Feb. 14, 2012 by Cambridge University Press.
Insurance and behavioral economics
improving decisions in the most misunderstood industry
Howard Kunreuther: Insurance and behavioral economics (2012, Cambridge University Press)
- ISBN:
- 978-0-521-84572-4
- OCLC Number:
- 821624002
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"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--
"This book examines the behavior of individuals at risk, insurance industry decision makers and policy makers involved in the selling, buying, and regulating of insurance"--
Subjects
- Consumer behavior
- Risk (Insurance)
- Insurance
- Decision making
- BUSINESS & ECONOMICS / Labor