Fionnáin quoted Play Like a Feminist by Shira Chess
The problem with the emphatic feminist-proud statement that one "plays like a girl!" is that it seems to necessitate a kind of gender essentialism. The statement lacks an acknowledgement of intersectionality, and suggests a binary wherein girl/boy play is distinct and fathomable. Whether it has a positive or negative connotation, then to "play like a girl" still implies a great deal of boundary creation that defines who gets to play and what that play might look like...Always and similar campaigns (such as the Nike one) seem to be replacing "boy" with "girl" in a way that does not laud girl play so much as it suggests that girls play more like ~~ boys. It bolsters girls by implying that the path toward equality nullifies sexual difference rather than celebrates diversity. It maintains the narrative of cisgendered ideologies.
— Play Like a Feminist by Shira Chess (Page 31)
Quote continues onto page 32 at the ~~ mark
From a section about playing like a girl. The critique later in the quote refers to an advertising campaign and hashtag by the sanitary towels company Always, #LikeAGirl – the Nike one is only touched – described in detail as a case study earlier in the chapter. This quote summarises Chess' analysis.