Gap Selling : Getting the Customer to Yes

Gap Selling is short and sweet enough to be read in one day but contains enough depth that you’ll be unpacking Keenan’s methodology for the rest of your career. Selling to the Gap as a concept is simple. Doing the work and investing your time, interest and authentic self isn’t nearly as easy as it sounds. Change isn’t easy. This book, if you apply it… really apply it… without picking and choosing the parts you like and skipping the parts you don’t like, will take you right past leveling up and drop you off a few levels beyond wherever you are now. Keenan’s clarity of thought is unmatched and equally applicable to newly minted SDRs and veteran sales leaders alike. Highly Recommend!