Basics on intrinsic, self directed motivation. Why extrinsic carrot and sticks are bad in today's workplace and economy. We need autonomy, mastery and purpose. Good reading list and tool boxes for doing type I (intrinsic work). External rewards to work for algorithmic tasks but kill heuristic, creative work. Type I still care about money and recognition, but that's not the goal. Master is a pain , a mindset, and a asymptote.