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Ann Handley: Everybody Writes (Hardcover, 2014, Wiley) 4 stars

Review of 'Everybody Writes' on 'Goodreads'

2 stars

Does a decent job teaching you what it sets out to teach you.

Definitely has a problem with global coherence, with random chapters that are sometimes surprising, sometimes dull, sometimes outdated and sometimes vague.

In the end, I cannot ignore that the book teaches you to produce more of that vile, pseudo-personal corporate bullshit that the internet is already filled with to the brim .