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Gabriel Weinberg, Justin Mares: Traction (2014, S-curves Publishing) 4 stars

"Most startups don't fail because they can't build a product. Most startups fail because they …

The marketing guide from any plateau

4 stars

It lived up to expectations. It’s the guide to kickstarting a startup’s marketing from any plateau, but especially for the first customers. The platforms referenced are getting stale the but ideas seem solid. I can see why so many recommend it.