Pretty great fluff to solid ratio for this type of book. There's some expected self-help pep talk, but there's lots of pragmatic advice too. And yeah, there's some self-promotion, but there's quality free resources provided too. Overall it provides a good road map to pursuing clear goals with thoughtful, consistent actions.

Some topics I liked were tracking your personal data, plans of action, consistency, delayed gratification, habits, luck, generosity, momentum, and routines. Hardy surprised me with some relationship advice in a few spots too, like his thanks giving journal and relationship review.