WardenRed reviewed Tweet cute by Emma Lord
None
5 stars
Apparently in the vast arsenal of useless talents that aren’t going to help me get into college, I am really good at being snarky on Twitter.
A really fun read! It did require a bit of suspension of disbelief; I really fail to see why Pepper's mom made it Pepper's job to handle her company's Twitter when the fast food chain is doing so well. There has got to be an SMM manager on the in-house marketing team, or alternatively, handling the company's social network accounts can be outsourced to a digital marketing agency. You don't just put all of this on your teenage daughter who is busy with her highly competitive academic environment and being an athlete on the side! Honestly, this situation feels so implausible to me that I kept stumbling over every Twitter-related scene. I guess I'm not good enough at this suspension of disbelief business, …
Apparently in the vast arsenal of useless talents that aren’t going to help me get into college, I am really good at being snarky on Twitter.
A really fun read! It did require a bit of suspension of disbelief; I really fail to see why Pepper's mom made it Pepper's job to handle her company's Twitter when the fast food chain is doing so well. There has got to be an SMM manager on the in-house marketing team, or alternatively, handling the company's social network accounts can be outsourced to a digital marketing agency. You don't just put all of this on your teenage daughter who is busy with her highly competitive academic environment and being an athlete on the side! Honestly, this situation feels so implausible to me that I kept stumbling over every Twitter-related scene. I guess I'm not good enough at this suspension of disbelief business, and it did detract from my enjoyment a little.
Other than this detail, though? I loved it. Pepper and Jack had amazing chemistry, and it was fun to see them interact on three different levels: as themselves over school business, as close anonymous friends on the anonymous app Jack designed, and of course on Twitter, hidden behind their respective business accounts. It was like watching three different relationships unfold, except it was one relationship, and I feel the author handled all these layers marvelously.
I also loved everything that surrounded the main characters. They definitely didn't exist in vacuum, they had full lives, and following those lives was really fun. I particularly enjoyed seeing both of their relationships with their families, especially Pepper's loving struggles with her Mom and Jack grappling with being in his twin brother's shadow while unequivocally seeing Ethan as the person he's closest to. Honestly, I know want more books with twins in vaguely similar situations! All the school and sports-related storylines were also engrossing, in particular Pepper's rivals-to-friends thing with Pooja. There was plenty of great banter throughout, too. It was also nice to see casual inclusion of queer characters.
Oh, and one more thing I'd be remiss to mention: all the foodie descriptions and the baking! Pepper's monster cakes sound kinda scary. I genuinely approve.
All in all, this just might be one of my favorite reads of the month—I just wish the starting situation on Pepper's end wasn't so hard for me to buy into. That's what I get for working on the periphery of digital marketing, I guess!