Advertising Shits in Your Head

Strategies for Resistance

176 pages

English language

Published July 27, 2019 by PM Press.

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3 stars (3 reviews)

Advertising Shits in Your Head calls adverts what they are—a powerful means of control through manipulation—and highlights how people across the world are fighting back. It diagnoses the problem and offers practical tips for a DIY remedy. Faced with an ad-saturated world, activists are resisting, equipped with stencils, printers, high-visibility vests, and utility tools. With case studies from both sides of the Atlantic, this book showcases the ways in which small groups are taking on corporations and states at their own game: propaganda. This international edition includes an illustrated introduction from Josh MacPhee, case studies and interviews with Art in Ad Places, Public Ad Campaign, Resistance Is Female; Brandalism, and Special Patrol Group, plus photography from Luna Park and Jordan Seiler.

3 editions


2 stars

This book is frustrating, and it really was in need of an editor. Not only because there are occasional mistakes that make sentences absolutely infuriating to read but because an editor would've stopped and been like "You talked about this, can we please elaborate? Perhaps it might make a stronger case."

The introduction was inciting, and it really set the tone. It's unfortunate that the rest of it fell flat and felt largely vague. It also missed key moments to actually go into depth on some of the issues related to subvertising, like a more cohesive discussion on the co-option of street art (namely Banksy, as that was an example).


  • Advertising
  • Propaganda
  • Social control