Deuce reviewed Trustworthy Online Controlled Experiments by Ron Kohavi
Review of 'Trustworthy Online Controlled Experiments' on 'Goodreads'
5 stars
While the beginning was frenetic and somewhat puzzling as it was obviously written by a group of people, it slowly starts to raise questions you normally don't ask.
Like long-term effects, learning effects, reverse testing, A/A testing to make sure your setup isn't leaking noise and errors.
I like it a lot.
The only thing I would ask to improve is the math part, some parts could be explained more. I had some algebra 10 years ago, but I'd appreciate a more down-to-earth approach, to say the least.
Nevertheless, this book is a solid milestone, you can only dive deeper from here on.
Just ask the right questions and this book will guide you.
While the beginning was frenetic and somewhat puzzling as it was obviously written by a group of people, it slowly starts to raise questions you normally don't ask.
Like long-term effects, learning effects, reverse testing, A/A testing to make sure your setup isn't leaking noise and errors.
I like it a lot.
The only thing I would ask to improve is the math part, some parts could be explained more. I had some algebra 10 years ago, but I'd appreciate a more down-to-earth approach, to say the least.
Nevertheless, this book is a solid milestone, you can only dive deeper from here on.
Just ask the right questions and this book will guide you.