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Schwartz, Barry: The Paradox of Choice (2004)

The Paradox of Choice – Why More Is Less is a book written by American …

Review of 'The Paradox of Choice' on 'Goodreads'

This is one of those books that, if you read the introduction, you pretty much know what the rest of the book is about. As I wrote in my personal blog for this book, "anyhow, once you read the prologue, the author gives such a clear road map that the incentive to read the rest of the book is minimal other than to read the illustrations for his arguments." I borrowed it from the UHD Library. If I recall, the reason I wanted to read it was because another blog I follow made a reference to it.

See the rest of my note on the book here:

[http://itinerantlibrarian.blogspot.com/2007/05/booknote-paradox-of-choice.html]