I could stop at the fact that they think Break Point is a bad movie ...
But that would mean the rest of the book is good, when it isn't.

It's full of self-congratulations, and treating everyone who isn't BrewDog as clowns.
There's also a lot of contradictions across the book. For example, don't build a business model. However, you should build a "cash-flow model" which look very much like the same thing.

Finally, the tone is so wrong. This could be a new version of the bro code.
It's even disrespectful in some areas. For example, you hired a dwarf to protect for you (he even got arrested). The least thing to do would be to name that person, not to mention him as "the dwarf".