From Tim Wu, author of the award-winning The Master Switch ( a New Yorker and …
Review of 'The Attention Merchants : The Epic Scramble to Get Inside Our Heads' on 'Goodreads'
5 stars
This is great. It turns out to be a history of advertising, and with it, a history of mass media. It's fascinating, well-researched, and a really good and interesting read. I've recommended it to a few other people. This is a really interesting book - get to this one!