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Eli Pariser: The Filter Bubble (2011) 4 stars

"An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and …

Nearly all geek cultures are structured as an empire of clever wherein ingenuity, not charisma, is king. The intrinsic efficiency of a creation is more important than how it looks. Geek cultures are data driven and reality based, valuing substance over style.

The Filter Bubble by 

next you're going to tell me a cis white guy wrote this