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Scott McCloud: Understanding Comics (Paperback, 1994, Harper Paperbacks)

Praised throughout the cartoon industry by such luminaries as Art Spiegelman, Matt Groening, and Will …

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Classic of Comic theory. I do not have a lot to add to the many reviews. Most striking is that it is a comic itself, which is rare for a book that is also cited by academics (See also: Unflattening)